Toy Fair 2017 Coverage Begins Saturday

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Toy Fair 2017

The 114th North American International Toy Fair – the largest toy show in the Western Hemisphere – is an EXCLUSIVE event for trade guests and media only, who will get to test out hundreds of thousands of brand-new playthings and show viewers this year’s coolest toys before they hit store shelves.

Our coverage will begin Saturday, February 18th. The Hasbro media event begins at 1:30 PM EST.


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